Style Your SMOO: Pin Design Competition

About the Competition  

Be part of SMU25 by unleashing your creativity with the Style Your SMOO: Pin Design Competition!

Open to the entire University community, this competition is your chance to showcase your creativity by designing a lapel pin inspired by our beloved mascot, SMOO. With three categories to choose from—College/School, Sports, and SG60 —you can create a unique design that reflects your journey and passions.

The winning designs will be part of an exclusive set of 16 SMOO pins, commemorating SMU 25th anniversary!

Contest Schedule 

  • Entry Period 4 Nov 2024 to 31 Jan 2025 (23:59 SGT) 
  • Result Announcement Mar/Apr 2025  

*Email will be sent to notify winning entries, final annoucement will be made on the SMU25 Microsite too. 

Judges 

  • Associate Provost (PGP Education) 
  • SMU25 Taskforce Sponsor and Leads 
  • Representatives from each College and School 

*Designs will be judged based on adherence to SMOO SMOO’s branding, originality, creativity and production feasibility. Submissions that do not adhere to the guidelines or contain inappropriate content will be disqualified.​ 

How to Participate:

  • The contest is open to all students, faculty, staff and alumni of SMU.​ 

  • Each participant may submit any number of designs. 

  • Designs must be submitted in a digital format (.jpeg, .png, or .pdf), with a resolution of at least 300 dpi. 

  • Designs can only be submitted through the SMU25 microsite. Designs submitted through email will not be accepted. 

  • Designs must adhere to the SMOO’s branding guidelines and should not exceed dimensions of 3.5cm (height) x 3 cm (width). For College/School SMOO, the design must adhere to the College/School colour.  Designs for SMOO’s outfits should be gender neutral.

Participation Categories:

Participants can choose to submit designs for any of the following categories:

  1. College/School SMOO
    (CIS, CGRS, LKCSB, SOA, SCIS, SOE, SOSS, YPHSL, Postgraduate) 

  2. Sports SMOO 

  3. SG60 SMOO 

Prizes

  • Each winner will walk away with $300 worth of vouchers and the entire set of 16 exclusive SMOO SMOO Lapel Pins

Download Guides and Templates

  • Plagiarised submissions, designs developed for other purposes, or designs used in the past by other organisations or companies will not be accepted.​ 
  • Participants may not have recourse to artificial intelligence (AI) to generate any parts of the designs.​ 
  • Regardless of whether the designer has obtained licensing rights or not, it is prohibited to use representations which include, evoke, or imitate specific persons or intellectual properties which belong to other third parties, including but not limited to characters, brands, logos, images, illustrations, styles, compositions, and linguistic expressions.​ 
  • Participants shall not use the design for their own purposes, including, but not limited to, submitting it to other design competitions.​
  • SMU reserves the right to cancel or modify the competition by entering the contest, participants agree to have their names and designs featured on SMU website and social media channels for promotional purposes.​ 

For winning design, participants shall grant SMU the following:​ 

  • The right to apply, reproduce, publish, distribute, distribute for sale, or otherwise use the design, in all forms and in all media throughout the world and in perpetuity.​ 
  • The right to develop, produce, distribute, distribute for sale, advertise, promote, or otherwise exploit the design in any manner that SMU deems appropriate. I understand and acknowledge that SMU shall be the sole owner of all copyright and other rights in and to the SMU Mascot.​ 
  • The permission to use the photographs, documents, information and all other materials which form part of the design.​ 
  • Acknowledge and agree that participants of the winning design is not entitled to receive any form of payment from SMU that is derived from the design or in any manner whatsoever.​ 
  • Release and discharge SMU from any and all claims, demands or causes of action that I may have against them regarding any use of the design or regarding anything related to advertising or promotional materials, including (but not limited to) any claims based on the right to privacy, the right to publicity, copyright, libel, defamation or any other right.​ 
  • Acknowledge and agree that SMU is under no obligations to use all or any portions of the design and have absolute discretion whether to reproduce, publish, distribute or otherwise use all or any portion of the design. For the avoidance of doubt, SMU may omit the use of the design and any other materials in connection to the design, at its absolute discretion without providing any reasons.​ 
  • By entering the competition, participants agree to abide by these terms and conditions voluntarily and without any coercion or pressure.